We all know that being in shape makes us healthier and more attractive, but personal fitness trainer Lee Daugherty says, “Exercise can also build self-confidence. Setting goals for yourself and reaching these milestones can snowball into other areas of your life.”Many people don’t realize that exercise is also a good way to cope with stress and anxiety, to redirect your focus in a positive direction.
“Unfortunately, it’s easy to think that if I can’t get an hour at the gym, I might as well not do anything at all, but research has proven that the benefits of exercise are cumulative. You don’t have to get your workout in a one-hour block. Ten to 20 minutes of activity-gardening, walking the dog, riding a bike, carrying groceries, taking the stairs, even parking farther away from the store-can bring health benefits if you aim for a total of 30 to 60 minutes of activity a day, a minimum of five days a week.”
For those who want more help getting in shape, Daugherty provides personal training and fitness consultations within a 30-minute drive from Hagerstown.
“Having a personal trainer has huge advantages over working out at gym. You save time because the personal trainer shows up at your home, so you don’t have to drive to the gym, change clothes and then hope that the equipment is available. There are no hygiene issues, no one else’s sweat, on equipment in your home.
“And if you don’t have home exercise equipment, the trainer will bring it. You can get a great workout with adjustable dumbbells, flexible bands or tubing, a Swiss [exercise] ball, and a jump rope. And of course, the personal trainer helps you stay motivated. The only disadvantage is that a personal trainer may cost more.”
Daugherty’s fitness consultation includes an evaluation of one’s refrigerator and pantry contents, a grocery shopping tour, and design of a personalized exercise program for $79. The consultation plus six personal training sessions costs $252.
“The refrigerator and pantry raid,” says Daugherty, “is a search for junk, the foods people feel they have to have at 9:30 in the evening, like a handful of potato chips which can have 300 to 500 calories. Exercise doesn’t burn as many calories as people think. To burn 100 calories, you have to run a mile. So we get rid of the junk and offer healthy alternatives, based on a conversation about the client’s tastes.
“Healthy choices means making better decisions about what you eat and looking for foods that are nutritionally dense. For example, instead of potato chips, have a handful of frosted mini-wheats. They taste good, are crunchy like chips, but have more nutrients and fiber.
“In the grocery shopping tour, we’re looking for more healthy alternatives and also learning to read food labels, especially how many calories per serving and how many servings are in a package. That can be deceptive; those 20-ounce sodas have two and half servings per bottle. However, I’m not a big fan of telling people to measure everything they eat; that’s tedious. They may only need to do that during the first week to get an idea of what a serving size is.
Lee Daugherty has several workout programs.
“In designing an individual exercise program, I identify what the client is capable of doing and learn about any physical limitations, like a back or knee problem. I ask what activities they’ve enjoyed doing in the past and if they’ve seen something new they’d like to try.”
Daugherty schedules his personal training appointments mornings, evenings and Saturdays. Most sessions last between 45 minutes and an hour, from one to three times a week. Daugherty can also tailor more intense workouts that last from 20 to 35 minutes for those with busy schedules.
“I set up a program that has workouts of light, medium and high intensity. I usually meet with the client on a day with the highest intensity workout. A typical session begins with a warm-up and light stretches, moves through strength training (if that’s part of the client’s program) and a cardio-vascular workout, and ends with light stretching and a cool-down. We also talk about how they’re doing, with a focus on developing a healthy lifestyle, something they can continue for their whole life and not end in six weeks.
“Six sessions are usually enough to get someone started. If they need more, we can schedule more sessions until they feel comfortable on their own. Some clients want a once-a-month consultation to review their progress, discuss any problems, and learn different ways to look at their workouts.
“A key part of meeting with any new client is trying to identify why the client called me and how they believe working with me will be different from past fitness experiences.
“People need help identifying goals. I use SMART goal-setting- specific, measurable, attainable, realistic, and a timetable to tie it all together. Goals have to be realistic. One big reason many people quit exercises is that they go out too fast and too far at the beginning. If you want to lose 60 pounds or run a marathon, you have to break that goal down into more digestible chunks.
“Mental attitude is important. If you become discouraged, you’ll usually revert to your old habits. Change your mental outlook first and other lifestyle changes become a little easier to implement.
“Of course, clients have to put the effort in, but I so believe that I can help them that I offer a money back guarantee if they’re not satisfied after six sessions.
“I meet first with potential clients at no charge, because if the client doesn’t feel comfortable with a personal trainer, it’s not a good match. An important issue for clients is safety. Some trainers may be too advanced and more used to working with athletes.
“There’s no true regulation over personal trainers, so anyone can claim to be one. There are a large number of certifying organizations, but only a few reputable ones. There’s a push in the fitness industry to have one test for tramers through the National Board of Fitness Examiners. We’re trying to clean our own house before the government gets involved; some states are already considering regulation.”
Daugherty is a certified fitness trainer (CFT) through the National Exercise and Sports Training Association. He also has credentials from the American Council on Exercise, National Strength and Conditioning Association and the International Sports Sciences Association. Each organization has continuing education requirements.
“I like to investigate different certifying bodies,” says Daugherty. “The principles and foundation of exercise are the same, but different organizations have different ideas for itiiplementing them. I’m a believer in shaking things up and getting out of the routine.
“Physical fitness has always been a part of my life, something I enjoy myself and also enjoy helping others with.”
Since 2003, Daugherty has completed six marathons (26.2 miles). “Marathon running has helped me in my approach to my own training and my clients’ training, especially in overcoming obstacles and goal setting.”
To reach his business goals, Daugherty has been marketing his services through his Web site and original fitness articles available at ezinearticles.com and Antietam Cable’s Antpod.com.
“I get a lot of calls from a magnetic sign on my car, which is very cost effective for me. I’m also in the process of videotaping some workouts to put on my Web site and youtube.com. I would also love to do seminars at business luncheons on goal setting and ways to get into shape.”
Daugherty, who lives in the rapidly growing Boonsboro area, says, “One of the reasons I started this business is all the new people moving here who were accustomed to services like this in the D.C., and Baltimore area. I believe there is a need for personal fitness training service here.
Most of Daugherty’s clients are between the ages of 30 and 50, but he says, “As long as there are no health issues, I’d feel comfortable working with any age.”
In addition to the in-home personal training, Daugherty is exploring additional fitness options, including early morning outdoor fitness classes and converting his personal exercise building into a space for clients.
“With all the growth around Boonsboro, I ultimately see a gym here and I’d like to have it. But right now, I’m content with what I’m doing. Offering a small, personal fitness training service and helping individuals reach their goals works for me.”
Copyright News for Business, Inc. May 2008
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