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Archive for May, 2007

Accepting Skins Footwear Pre-Orders: Why Wait for Summer to GetSkinnedAlive?

Friday, May 4th, 2007

Source: Business Wire
Publication date: 2007-05-02

In anticipation of the Summer 07 launch of Skins Footwear, top sneaker shoe and sports apparel retailer Sportie LA has created www.GetSkinnedAlive.com, a Web boutique dedicated to the brand, which hits stores in July.

Skins Footwear is a revolutionary two-part, footwear structure consisting of an outer collapsible “Skin” and an inner support section called the “Bone.” The design allows consumers to purchase one inner Bone and numerous outer Skins, resulting in multiple style variations from one pair of shoes, with the same feel and fit no matter what Skin he or she wears.

“Given the nature of this innovation, people have been talking about Skins for over a year, and the demand is such that we needed to create a pre-launch outlet,” explained Isack Fadlon, co-owner of Sportie LA.

In March of this year, Skins Footwear announced an alliance with SLAM (Sportie LA Media), the media marketing division of Sportie LA. SLAM provides nontraditional marketing and consulting for select brands. SLAM’s first effort under the arrangement with Skins was a partnership for the brand with GenArt to host the March 5th closing night of the Museum of Contemporary Art’s Skin Bones exhibit.

With four stores in the Los Angeles area, and a clientele that reads like a Who’s Who of fashion-conscious celebrities, Sportie LA is considered one of the chief influencers on today’s sneaker scene. This past November, the company was listed #3 among Independent Retailers on Footwear News’ Power 100.

Publication date: 2007-05-02
© 2007, YellowBrix, Inc.

Sneaker Maker Files Suit Over Ban on Its Shoes ; Fight Comes Down to 2 Springs

Friday, May 4th, 2007

Source: Record, The; Bergen County, N.J. Publication date: 2007-04-29 Arrival time: 2007-05-02 By MIKE KERWICK, STAFF WRITER The CEO is sitting at a table on the 19th floor of a midtown Manhattan office building. On the table are two sneakers and an eight-page lawsuit. Andy Krafsur lifts one of the sneakers, a white walking shoe. It has been sliced down the middle, dissected like a frog in biology class. Inside the shoe are two metal springs - one near the toe, one near the heel. Remove those two springs and the lawsuit would disappear. But so would Spira, Krafsur’s shoe company. “Track and field has always embraced innovation,” Krafsur said recently . “We’re jumping with fiberglass poles, not bamboo. We run on very springy tracks, not cinders. We run in very sophisticated racing spikes as opposed to leather straps like ‘Chariots of Fire.’ ” Why can’t we compete, Krafsur wonders, with springs in our shoes? Banned in races As North Jersey runners descend upon Long Branch for the New Jersey Marathon this morning, Krafsur is busy waging war with the International Association of Athletic Federations (IAAF) and USA Track and Field (USATF). Both organizations prohibit runners from competing in shoes with springs. Any runner who wins a race governed by either organization’s guidelines while wearing Spira running shoes is subject to disqualification. “I have read about the shoe, but till now it has not come up with regard to our New Jersey Marathon,” race director Art Castellano wrote in an e-mail. “Since we are not a [money] marathon, it may not be a factor, but if the USATF is opposed to it and we are under the auspices of that organization, we are also opposed to this shoe at this time.” Other race directors echo that opinion. So Krafsur, a 45-year- old lawyer with a size-9 foot, decided it was time to fire back. Earlier this month, he filed an antitrust lawsuit in U.S. District Court, suing the IAAF and USATF for $10 million. He believes their policies governing shoes with spring technologies have fostered a “restraint of competition.” According to the lawsuit, “the concern by athletes is so great that most elite runners are unwilling to race in Spira footwear.” Yet Spira success stories are beginning to pop up at marathons across the country. Keith Pierce, a distance runner from Texas, won the Cowtown Marathon in February while wearing the shoes. Oleg Strijakov, a 43-year-old Russian who lives in Florida, captured the Boston Marathon’s Masters division crown (for runners age 40 and over) in a pair of Spiras. Still, without elite athletes, it’s tougher to market the shoe. Without marketing, it’s tougher to get the shoes into your local running store. Without local running stores, Krafsur can’t sell as many shoes. “We’re profitable,” Krafsur said. “But clearly, certainly our growth should be much steeper than it has been. We’ve got this yoke around our neck with this ban.” Shoe sold locally Foot Solutions, a foot-care company that has locations in Ramsey and Caldwell, is one of the few places where you can find Spira shoes in New Jersey. Louise Van Osten, owner of the Ramsey franchise, said the shoe reduces impact between your foot and the ground by 85 percent. “Basically what it does is it helps your joints, no matter what age they are,” Van Osten said. “Arthritis, lower back pain … having that reduction of impact between you and the ground really helps you become and stay more active.” The simplest of questions is the one Krafsur cannot answer: Do his shoes make you faster? “I don’t know if they make you faster or not,” Krafsur said. “What I can tell you, and I’m very confident in saying this, when you finish the race, there’s going to be less stress on your body. The comment that I’ve received from several people is, ‘For the first time in 50 marathons, I’m able to walk the next day.’ ” ** E-mail: kerwick@northjersey.com (c) 2007 Record, The; Bergen County, N.J.. Provided by ProQuest Information and Learning. All rights Reserved. Publication date: 2007-04-29 © 2007, YellowBrix, Inc.

One Step at a Time: Bush-Flora Shoe Co. Celebrates 100 Years: Footwear Fashions Come and Go, but This Family Business Has Made Its Footprint Over Time

Friday, May 4th, 2007

Source: The Roanoke Times Publication date: 2007-05-02 By Jenny Kincaid Boone, The Roanoke Times, Va. May 2–Push open the door. There’s a strong aroma of rubber and leather among shelves of men’s and women’s shoes. They seem to tell a story about the passage of time at Bush-Flora Shoe Co. There are classic black pumps, the Trotters brand. Shoppers likely would have chosen this round-toed shoe with a simple look in the 1950s. Some obviously still do. The open-toed, dressy shoes are a more contemporary choice from the Vaneli line, next to a basic brown Naturalizer sandal. UGG represents a modern taste. A pair of white UGG sandals, for $100, sit atop a thick heel with a ribbon that wraps up the ankle. Hundreds of footwear fashions come and go. Luckily for Bush-Flora, business is not always as unpredictable as shoe styles. This month marks the retailer’s century-long presence in the Roanoke Valley. It’s one of this area’s oldest retailers that’s still in business. Two other Roanoke retailers emerged on the heels of Bush-Flora. Davidsons, a men’s apparel chain, and Grand Home Furnishings were founded in 1910. Grand, now a furniture retailer, began as Grand Piano Co. Success for Bush-Flora likely has been measured in shoe widths and sizes. Art Bush Jr., owner of the store that his grandfather founded in 1907, said its range of shoe sizes and widths is its signature footprint. The store typically carries women’s shoes starting at size 512 through size 11 or 12. Its shoe widths range from 4A to double wide. Marlene Branch of Natural Bridge has shopped at Bush-Flora for years because it’s one of the only stores where she said she can find narrow-width shoes. “I come every season,” Branch said, studying a pair of tan sandals Tuesday morning. Eugene Bush and a business partner opened the first Bush-Flora Shoe Co. store at 131 W. Salem Ave. in downtown Roanoke. The store moved to Campbell Avenue in 1928, but its previous location was so well-known that the city made 131 its new street number. In 1951, the shoe store moved across the street to 109 Campbell Ave. By then, Arthur Bush, Eugene Bush’s son, had taken over the business. Art Bush grew up helping his father at the store. He remembers sweeping up the black cinder that covered the sidewalks after trains came into the city. “All through high school, I was the best janitor they ever had,” he joked. He returned to Bush-Flora full time in the mid-1960s after serving in the Navy in Vietnam. The downtown Bush-Flora store also sold children’s shoes in a department on its second floor that was decorated with a circus theme. In 1992, the Bush family closed the downtown store and consolidated the company’s operations at a new location at Towers Shopping Center, where the store still is located at 2205 Colonial Ave. in Roanoke. Arthur Bush died last year, leaving sole responsibility for the shoe enterprise to Art Bush and his son, Artie Bush. Family ownership perhaps is the reason that this shoe company has stayed open. Other independent shoe stores have shut down, because “mostly the younger generations don’t want to take them over,” Art Bush said. “The opportunity was there, and it was doing well enough to support the family,” he added about the decision to continue running the business through his family. Art Bush wouldn’t discuss the company’s annual profits or sales. Prices aren’t considered a discount at Bush-Flora. Shoppers will pay more than $50 for many pairs of shoes sold there. A pair of men’s brown Rockport shoes costs $90. Dressy Vaneli women’s sandals are $89. Art Bush insisted that discount retailers do not carry many of the brand-name shoes that Bush-Flora stocks. But some of these large retailers are attracting younger shoppers with cheaper prices and chic shoes. In the past few years, drawing a younger clientele has become a new mission for Art Bush. He has begun to carry some brands that would appeal to people as young as 25. The brands include UGG and certain styles of Magdesians shoes. Still, shoppers won’t find 4-inch stacked pumps at Bush-Flora. “That’s just not my customer,” Art Bush said. The highest that heels will rise at his store is 2 inches. Meanwhile, the company’s signature building at 109 Campbell Ave. is vacant, though a sign on its exterior still bears its name. Art Bush owns the building, which is for sale. And like changes in shoe fashion and clientele, the building’s use may take on a new and trendier function. A local developer, Tad Woods, who also is Art Bush’s nephew, has considered renovating the building for residential spaces. —– Copyright (c) 2007, The Roanoke Times, Va. Distributed by McClatchy-Tribune Information Services. For reprints, email tmsreprints@permissionsgroup.com, call 800-374-7985 or 847-635-6550, send a fax to 847-635-6968, or write to The Permissions Group Inc., 1247 Milwaukee Ave., Suite 303, Glenview, IL 60025, USA. Publication date: 2007-05-02 © 2007, YellowBrix, Inc.

The Sole Survivor ; Cobbler Hopes to Reverse Shoe Repair Decline

Friday, May 4th, 2007

Source: Augusta Chronicle, The
Publication date: 2007-04-11
Arrival time: 2007-05-02

By Jerry Harkavy

WALDOBORO, Maine - With more Americans planting their feet in throwaway shoes and athletic footwear, the neighborhood shoe repair shop might seem like a relic from the past and a candidate for extinction.

But don’t tell that to Bill Wheeler. He entered the business four months ago at age 56, pumping new life into a collection of machines and hand tools that he purchased through eBay from a defunct repair shop.

The opening of Coastal Cobbler, sandwiched between an appliance business and a cellular phone office, means Waldoboro’s 5,000 residents no longer have to travel 35 miles to Brunswick or 50 miles to Lewiston for shoe repairs.

It also bucks a decades-long decline in the number of repair shops. While cities still support multiple repair shops, many towns have none.

The number of cobblers has dropped from roughly 100,000 during the Great Depression to about 7,000 today, according to the Shoe Service Institute of America.

And the trend continues.

For every repair shop that opens, two or three are closing their doors, but the rate of attrition appears to be slowing, said Jim McFarland, who serves on the board of the Shoe Service Institute, an industry trade group staffed by volunteers.

“By 2020, unless we see a radical change, there will be around 5,000 or 6,000 shops,” said Mr. McFarland, who operates a shop in Lakeland, Fla.

The cause of the decline is plain to see.

Last year’s average retail price of a dress shoe - men’s, women’s and children’s - was $32.59, according to the NPD Group Inc., a market research company in Port Washington, N.Y. Dress casual shoes were even cheaper, averaging $30.46 a pair.

That’s considerably less than the $40 to $45 that most shops charge to put on a set of half soles and heels.

Also, dressier shoes make up a dwindling percentage of footwear sales. Last year, dress and dress casual shoe sales were $10.7 billion, roughly half of what Americans paid for sneakers and other athletic footwear.

Many of today’s consumers have no familiarity with repair shops, and some are unaware that old shoes can be made as good as new, Mr. McFarland said. He cited estimates that only 10 percent of Americans have their shoes repaired.

Despite those worrisome figures, Mr. Wheeler decided to take the plunge. Skilled in the use of tools and machinery, the former shoe factory worker liked the idea of a trade that enables him to extend the life of a product that would otherwise be discarded.

“In a throwaway society, this is a really valuable thing,” he said. “It does something for the environment, maybe make a bit of an impact.”

Shoe repair has traditionally been a father-and-son business, in many cases begun by immigrants. Mr. McFarland, for example, stitched his first full sole when he was 16 and now runs the business his grandfather started.

But these days, fewer sons are following their fathers into the business.

In Mr. Wheeler’s shop, the rates for full soles and heels are $70, half soles and heels $45, heels $21 and women’s high heel lifts $12.

So far, he said, the customer response has been enough to keep him busy. Gunilla Broman of Friendship was delighted to learn that she could get her shoes repaired without having to travel to Brunswick.

“A lot of people don’t repair their shoes, but I do,” she said.

(c) 2007 Augusta Chronicle, The. Provided by ProQuest Information and Learning. All rights Reserved.

Publication date: 2007-04-11
© 2007, YellowBrix, Inc.

Massive Study Finds New Genetic Risk Factors for Type 2 Diabetes

Friday, May 4th, 2007

Source: Associated Press
Publication date: 2007-04-26

By LAURAN NEERGAARD AP Medical Writer

WASHINGTON–Scientists have found clusters of new gene variants that raise the risk of Type 2 diabetes _ and how the researchers did it is as important as what they found.

In one of the largest studies yet of human genetic variability, the scientists tested the DNA of more than 32,000 people in five countries to pin down spots that harbor genetic risk factors for this complicated killer.

This type of research _ called a “genome-wide association” study _ promises to usher in a new era of genetics. Most breakthroughs so far have come from finding a mutation in a single gene that causes illness. But some of the world’s most common killers, such as heart disease and diabetes, are caused by complex interactions among numerous genes and modern lifestyles _ and teasing out the genetic culprits until now has been almost impossible.

“We have been for all of the last decade or more looking under the lamppost to try to find those genes … and lots of times the lamplight was not actually where we wanted it,” said Dr. Francis Collins, genetics chief at the National Institutes of Health, a co-author of the research unveiled Thursday.

This new approach “allows us to light up the whole street, and look what we find.”

What? Four previously unknown gene variants that can increase people’s risk of Type 2 diabetes, and confirmation that six other genes play a role, too.

The work, by three international research teams that shared their findings, was published online Thursday by the journal Science.

Next, the researchers will have to figure out just what those genes do, in hopes they’ll point toward new ways to treat or prevent a disease that affects more than 170 million people worldwide, and rising.

With Type 2 diabetes, the body gradually loses its ability to use insulin, a hormone key for turning blood sugar into insulin. It is a major cause of heart disease, as high blood sugar damages blood vessels, and leads to kidney failure, blindness and amputations.

Obesity and lack of exercise are chief risk factors. But heredity is involved, too: People with an affected parent or sibling are at 3.5 times greater risk of developing diabetes than people from diabetes-free families.

The new work scanned DNA to find patterns of small gene variations known as SNPs (pronounced “snips”) more common in diabetics. SNPs can serve as signposts for tracing disease-promoting genes. To be certain the implicated SNPs were involved, the researchers then checked for them in still more volunteers, ultimately testing DNA from 32,500 people in Britain, Finland, Poland, Sweden and the U.S.

The highest-risk variants can increase by 20 percent someone’s odds of developing Type 2 diabetes, the teams reported.

Among the genes implicated:

_One that helps pump zinc into insulin-producing pancreatic cells, raising questions about the metal’s role in insulin secretion.

_A pair previously linked only to certain cancers, another brand new area for diabetes researchers to probe.

_A region of chromosome 11 where genes of any sort had never been described.

The Associated Press News Service
Copyright 2007 by The Associated Press
All Rights Reserved

The information contained in the AP News report may not be published, broadcast or redistributed without the prior written authority of The Associated Press.

Publication date: 2007-04-26
© 2007, YellowBrix, Inc.

Don’t Do It: Consolidated Skateboards Launches Footwear Line to Empower the Core of the Action Sports Industry

Friday, May 4th, 2007

Source: Business Wire
Publication date: 2007-05-02

Consolidated Skateboards has launched a line of shoes, Consolidated Footwear, to represent their Don’t Do It campaign, aimed at the movement to put the power back into the hands of those that built the action sports industry-namely, the participants themselves.

This aptly comes as a time when large sporting goods companies, who had been sitting on the sidelines quietly, watching this industry grow, are now coming in with the intentions to take substantial market share away from those that built this industry.

With sporting goods companies like Nike, Adidas, and Reebok, among others, now making such a strong push into the board sports industry, Consolidated feels the urgency to take action more than ever. As Steve “Birdo” Guisinger states, “There is a reason there are no football, basketball, baseball, or soccer player-owned companies…and there should be. Don’t let this happen to surf, skate, and snow. Your decisions shape the future and we encourage you to be conscious of what you support.”

This footwear line comes on the heels of introducing “The Level Playing Field.” The crux of this theory questions volume discounting given to the corporate mall and sporting goods chains, which comes at the expense of the smaller, “Mom and Pop” shops, which are the backbone of this industry. Consolidated feels the pricing structure is backwards, and that by putting “too many eggs in one basket,” manufacturers are forfeiting control of their distribution to the retail sector. Consolidated argues the need to break out of this paradigm in order to foster a healthier, more competitive distribution channel, as well as to help out the core board shops.

To help compete against these corporate mall and sporting goods chains, Consolidated encourages skateboarders to start their own shop, even if it’s out of their own garage or trunk of a car. They have a link posted on their site to help facilitate this process.

For more information regarding this campaign, here is a link to a recent interview: www.consolidatedskateboard.com/birdo.interview.php.

Look for Consolidated Footwear in a core skate, surf, snowboard shop…or the trunk of a car, near you.

For more information, visit: www.consolidatedskateboard.com and www.myspace.com/dontdoitarmy.

Publication date: 2007-05-02
© 2007, YellowBrix, Inc.

Nutrition Standards Urged for School Food

Friday, May 4th, 2007

Source: Cincinnati Post
Publication date: 2007-04-27
Arrival time: 2007-04-30

By Randolph E. Schmid

WASHINGTON — Whole-grain crackers, low-fat yogurt, fruit and water could become the school snacks of the future, driving out fattening fancies such as cola and fried chips.

The Institute of Medicine this week recommended new standards for school snacks and foods that sharply would limit calories, fat and sugar while encouraging more nutritious eating.

Concerned about the rise of obesity in young people, Congress asked the institute to develop the standards. Lawmakers now will consider them, as will state and local school officials.

“Making sure that all foods and drinks available in schools meet nutrition standards is one more way schools can help children establish lifelong healthy eating habits,” said Virginia A. Stallings, head of the committee that prepared the report.

“Foods and beverages should not be used to reward or to discipline for academic activities or behavior,” said Stallings, director of the nutrition center at Children’s Hospital of Philadelphia.

Food sold in school cafeterias under federally assisted lunch programs already must meet nutritional standards. The institute’s recommendations cover items considered competitive with those foods. Examples include snacks in vending machines and other food and drinks sold at school but not under the federal program.

Selling these foods is a money maker in some communities. Janey Thornton, president of the School Nutrition Association, said she expects complaints about losing this source of money if the recommendations are adopted.

“Shame on us if we try to balance the school budget based on the nutritional health of kids,” Thornton said, whose organization represents school food service directors.

The standards would not apply to bag lunches that students bring from home.

Sen. Tom Harkin, chairman of the Senate Agriculture, Nutrition and Forestry Committee, said the recommendations “offer a tool kit for local, state, and federal policymakers who already know that we need to do more much more — to promote sound child nutrition and prevent childhood obesity.”

Thornton said she thinks the report does not go far enough because there is no system for enforcement.

“We would like to see national standards for (school) food and beverages” that the Agriculture Department could enforce, she said.

The standards would help children learn the principles of good nutrition which they could also apply at home, said Thornton, child nutrition director for the Hardin County School District in Kentucky.

But the Center for Consumer Freedom worried that the report could lead to a government “no child with a fat behind” program.

The growing rate of obesity is caused by lack of physical activity rather than overeating, according to the group, which describes itself as representing restaurants, food companies and individuals.

The American Beverage Association, which represents companies that make and sell nonalcoholic beverages, said it is working with schools to “improve the product mix” sold in schools.

The report lists a first tier of foods that would be allowed at all grade levels during the school day and during after-school activities.

These foods would have to provide at least one serving of fruits, vegetables, whole grains or nonfat or low-fat dairy. There would be limits for fat, sugar and salt.

Examples are whole fruit, raisins, carrot sticks, whole-grain low- sugar cereals, some multigrain tortilla chips, some granola bars and nonfat yogurt with no more than 30 grams of added sugars. Drinks would be limited to plain water, skim or 1 percent milk, soy beverages and 100 percent fruit or vegetable juice.

A second tier of foods would be available only to high school students and only after school hours.

These foods would be limited in calories, salt, sugar and fat; drinks could have just have five or fewer calories per portion and no caffeine.

Examples include single servings of baked potato chips, low- sodium whole wheat crackers, graham crackers, pretzels, caffeine- free diet soda and seltzer water.

At the discretion of coaches, sports drinks would be available to students involved in an hour or more of vigorous athletic activity.

(c) 2007 Cincinnati Post. Provided by ProQuest Information and Learning. All rights Reserved.

Publication date: 2007-04-27
© 2007, YellowBrix, Inc.

The Pursuit of ‘Healthyness’

Friday, May 4th, 2007

Source: Northeast Pennsylvania Business Journal
Publication date: 2007-04-01
Arrival time: 2007-04-30

By Fanning, Christine

If Barry Kaplan has his way, no public facility in Pennsylvania will serve foods prepared with trans fat. In fact, Kaplan is spearheading the effort to ban trans fat, considered to be the most harmful fat to health.

Trans fats are artificially created oils found most often in margarine and fried foods - that extend the shelf life of snack foods and other processed foods. Scientific research shows that consumption of trans fat raises LDL (bad) cholesterol levels and lowers HDL (good) cholesterol levels, causing clogged arteries and increasing the risk of heart disease and stroke.

The National Academy of Sciences recommended in 2002 that dietary intake of trans fatty acids be minimized. Since 2005, the Federal Drug Administration (FDA) mandated that trans fats be labeled on all food products.

Kaplan, however, says the “FDA doesn’t go nearly far enough for our safety.”

The most vulnerable to the fatty danger are children who are just developing dietary patterns and the elderly in hospital and nursing homes who are captive to it.

“In public places, there’s no information and no choice,” he says. “These are the people who should be getting the best foods and, sadly, sometimes it’s the worst,” Kaplan says.

He’s working with Rep. Jim Wansacz, (D-Lackawanna) to introduce legislation that will virtually ban trans fat in every restaurant, school and health-care facility Kaplan’s mission against trans fat is only part of his story. He’s been a proponent of healthy living practically all his life. In 1985, when he opened.

Everything Natural, an organic food and natural products store in Clarks Summit, health food stores were fringe businesses and Kaplan was considered a “health nut” in popular culture.

But time has a way of resolving indignities. Today, Kaplan is a trim and healthy 50-something with a modulated enthusiasm for healthy living. General society has finally realized “you are what you eat.” And big business is paying attention to him.

Kaplan’s foray into the health food business really began in his teens when he decided he “didn’t want to eat animals:’ Then in the early 1970s, he worked at a downtown Scranton health food store.

“More than being a vegetarian it was eating healthy,” he explains,” Then it was studying, educating yourself, reading voraciously and taking classes.”

Everything Natural was the normal evolution to those years of discovery Twenty years ago most people didn’t pay attention to the fact that they were ingesting the residue of pesticides in fruit and vegetables or that most physical ailments could be traced to diet, he explains. Now people are beginning to realize these things and Kaplan’s mission is to help them.

Last month, Pennsylvania Gov. Edward Rendell agreed to support a national health initiative for the state where businesses pledge to provide quality and price information about doctors, hospitals and other medical providers for enrollees in their healthcare insurance programs. The information offers employees information to make educated choices.

“The Pennsylvania Health Initiative can help people have a better lifestyle,” he explains noting that besides the dangers of stress which drains personal health and relationships, had choices in diet cause deleterious physical responses. “Arthritis inflammation is a response to food triggers,” he says.” Everyone has different responses. Another person may get arteriosclerosis. Alzheimer’s is related (to bad nutrition) as well.”

What Kaplan realized all those years ago, science has vatidated.” Now we’re mainstream, people are seeing the value, we’re the authority and big business is listening,” he says, gesturing into the store.

According to wikipedia.org, “organic food is produced according to certain legally regulated standards. Crops are grown without the use of conventional pesticides, artificial fertilizers or sewage sludge, and they are processed without ionizing radiation or food additives.”

Animals “are raised without the routine use of antibiotics and without the use of growth hormones. Also, at all levels, organic food is produced without the use of genetically modified organisms.”

According to the same source, “natural” refers to food or food products which are minimally processed and remain as close as possible to their whole, original state. Because they are less tampered with, natural foods are generally more nutritious than their refined counterparts.

Kaplan banned trans fat in his own business 10 years ago and he explains that “there are compelling logical reasons” for eating healthy.

He says he and his partners, wife Donna and her sister, Michele Cooper, as well as his staff of 18, are committed to providing healthy choices.

Childhood obesity and diabetes, as well as missed productivity in industry, are just some of the adverse effects of eating badly. “This isn’t just a business,” he insists, “it’s a lifestyle. We are not here to get rich. We all live it.”

Lifestyles

When Carol Rinaldi an employee of Burkavage Design, Clarks Summit visited Everything Natural looking for natural remedies to treat her allergies and her daughter’s and her own asthma, she found an educated staff who pointed her in the right direction.”

There are two pluses to shopping there, Rinaldi says, “the knowledge base and customer service.”

Today, after identifying her “triggers” - additives like fragrances and food coloring to name two - Rinaldi is off most medicines. Interestingly, nuts - a huge problem for many people with allergies - was also a trigger, but once she tried organic, “I could eat them again,” she explains. Rinaldi also uses Burt’s Bees products, a natural, fragrance-free product line.

Gwen Kovolenus, 35, of Tunkhannock, the mother of three young children 8, 3 and 4 months makes her weekly trip to Everything Natural on Wednesday or Thursday when the “raw milk order comes in. “Raw milk is the unprocessed (not homogenized, not pasteurized) byproduct of organic grass-fed cows. Everything Natural gets its milk from a supplier in Gratz, Pa.

The Kovolenus family, including husband Daron, 37, came by their healthy lifestyle early on. Gwen grew up on the family farm in Tunkhannock. “The farm was as organic (USDA organic certification) as you can get without being certified,” she explains. “We always ate healthy. My mother and I canned and froze food. Daron’s family had a huge garden. We took it one step further going organic. We make our own soup, and do our own freezing and canning.”

She offers up macaroni and cheese as an example of an easy processed and fast meal many people make for their children. The Kovolenuses, however, prefer to make their own. “We avoid trans fats, hydrogenated oils, monosodium glutamate and dyes and preservatives.” Other than Everything Natural, they shop at Wegman’s which she says has “the largest organic and health food section in the area.”

Likewise, the Ray Parchinski family in Moosic chooses organic. Ray is the owner of Uno Fitness Center at the Icebox in Scranton and works out four times per week. He brings his lunch to work so he doesn’t have to dine out and shops at Everything Natural for his organic foods. Parchinski is not a vegetarian and notes that most other area supermarkets are dedicating space to the natural food market.

“It’s organic or not,” he says. “If you are going to buy commercial meat products you’re not going to get organic food. “He advises people who are becoming health-conscious to start out with organic fruits and vegetables.

Everything Natural is also a gift and department store, stocked with items made from natural food and fibers. Just like in the grocery store, shoppers can find frozen foods suitable for lunch on the run - albeit organic; organic fruit and vegetables and just about every necessary staple.

According to partner, Michele Cooper in company Literature “customers are starting to be more aware of organic clothing and are looking for it.”

Indeed, mainstream grocery and department stores are picking up on the demands of the aging baby boomers who are more apt to read ingredient labels and shop accordingly, but not averse to the occasional cheeseburger out.

Kaplan finds satisfaction in the fact that his business was there first.” Now you see it all over the place, it’s part of all our lives now.”

He also finds his new journey rewarding; he’s eyeing a possible meeting with the governor and hopefully a law to ban trans fat down the road. “This is how we live, with health as the goal, not profit. We want to do the right thing.”

Kaplan is also a realtor with Classic Properties, Clarks Summit.

Copyright Northeast Pennsylvania Business Journal Apr 01, 2007

(c) 2007 Northeast Pennsylvania Business Journal. Provided by ProQuest Information and Learning. All rights Reserved.

Publication date: 2007-04-01
© 2007, YellowBrix, Inc.

Vitamin Facts

Friday, May 4th, 2007

Source: Richmond Times - Dispatch
Publication date: 2007-04-26
Arrival time: 2007-04-28

BALANCED DIET: Are multivitamins necessary?

Although multivitamins can easily supply needed nutrients, a recent report from the National Institutes of Health says not enough evidence exists to make a firm recommendation for or against the use of multivitamins for disease prevention, according to the April issue of Mayo Clinic Women’s HealthSource.

The best source of needed nutrients is a balanced diet.

Doctors continue to recommend multivitamins for people whose health conditions, dietary choices, lifestyle habits or medications impede their bodies’ ability to get or absorb proper amounts of key nutrients from foods. For example, people older than 60 are often encouraged to take a multivitamin because aging can make it more difficult for the body to absorb vitamins.

Doctors need to know the vitamins and supplements their patients take because some may not be recommended with certain health conditions. A doctor also can advise when supplements could provide health benefits based on the patient’s age, health and diet.

CANCER DEFENSE

GETTING CHECKUPS: If you’re 50 or older, seeing your doctor every year or two for a checkup may be a good defense against cancer, according to a new study by researchers at the University of California at Davis, the University of Washington, and Group Health Cooperative in Seattle.

The study, appearing in Archives of Internal Medicine, concluded that regular preventive health exams increase the likelihood that older adults will get recommended cancer screenings.

CPR FACTS

NO MOUTH-TO-MOUTH: Even people who have never been trained in cardiopulmonary resuscitation know that it involves a series of chest compressions combined with mouth-to-mouth resuscitation.

For years, scientists have questioned whether the mouth-to-mouth part was necessary, saying the focus of CPR should be on chest compression, which keeps blood flowing to vital organs after cardiac arrest.

Last month, a study of more than 4,000 cases of cardiac arrest, the largest on the subject to date, found that patients were more likely to recover without brain damage if their rescuers had focused on chest compressions alone. Published in The Lancet, the study found that 22 percent of people who received chest compressions alone survived with good neurological function, compared with 10 percent who received combination CPR.

Those findings echoed those of a study in The New England Journal of Medicine in 2000.

ILLUSTRATION: PHOTO

MEMO: WORTH NOTING

(c) 2007 Richmond Times - Dispatch. Provided by ProQuest Information and Learning. All rights Reserved.

Publication date: 2007-04-26
© 2007, YellowBrix, Inc.

Nashoba Patients Pressing for Diabetes Funding

Friday, May 4th, 2007

Source: The Sun (Lowell, Massachusetts)
Publication date: 2007-05-02

By Hiroko Sato, The Sun, Lowell, Mass.

May 2–AYER — A 19-year-old man who attends Nashoba Valley Medical Center for treatment of his diabetes knows his eyesight could deteriorate because his two part-time jobs don’t provide him with a health insurance to pay for an expensive eye surgery.

Medicare patients may have a big allowance for the cost of prescription drugs but must pay for insulin pumps out of their pockets if they have so-called Type II diabetes rather than Type I.

And even if patients can afford all the medicines and equipment they need, the disease can progress suddenly, killing them.

As a nurse at the Diabetes and Endocrine Center at Nashoba Valley Medical Center, Judith Pentedemos says she sees her patients cope with the devastating effects of diabetes every day. And that’s the reason it is so important for diabetic patients to have a voice on Beacon Hill to promote increased insurance coverage and more funding for stem-cell research, Pentedemos said.

“It’s an opportunity for them to become diabetes advocates for the day,” she said

of Diabetes Day on the Hill.

A busload of patients and staff from Nashoba Valley Medical Center are headed to the Statehouse this morning to participate in the Diabetes Day on the Hill, a half-day event put together by American Diabetes Association. The event will feature guest speakers, who will talk to many legislators about the need to step up stem-cell research in Massachusetts and passage of various bills, including one that would train nonmedical staff to administer glucagon to diabetic students in emergencies.

While states across the nation have set aside tens to hundreds of millions of dollars each for stem-cell research, the Bay State has just $10 million in the Massachusetts Life Sciences Investment Fund, which will be used for not only stem-cell research but also for life sciences, nanotechnology and biotechnology researche during a number of years, according to American Diabetes Association.

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Copyright (c) 2007, The Sun, Lowell, Mass.

Distributed by McClatchy-Tribune Information Services.

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Publication date: 2007-05-02
© 2007, YellowBrix, Inc.